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Political plagiarism exposes the need for original content

As far as political scandals go, this one was pretty tame. There were no interns involved, no high priced call girls, and no questionable behavior in the airport men’s room. In fact, the only exposing...

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An example of interactive marketing done right

Call me crazy, but I enjoy a good commercial. Read my blog post on Dead Space 2 and you’ll know I give credit to well executed marketing campaigns. And today I want to give a shout-out to this:   Who...

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Why I love LinkedIn (and can’t wait to get away from it)

Sorry, Jon Stewart, you’re wrong. In a Daily Show commentary about a recent presidential town hall meeting sponsored by LinkedIn, Stewart characterized the social network as: Image via Wikipedia “…an...

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The SOPA/PIPA protest: One kick-ass Internet marketing campaign

Notice anything different about the Internet last Wednesday? No? What rock have you been living under? That day, January 18, Wikipedia blacked out, Reddit went offline, and Google censored its own...

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SOPA & PIPA demonstrate YOUR power even more than I thought

By now the SOPA/PIPA protest may seem like old news, but I learned something this week that I want to share with you. The real force behind the SOPA protest I had been under the impression that the...

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What can the Romney campaign teach you about marketing?

At the risk of being stampeded by a paraded of pissed off partisan pachyderms, I’d like to point out the obvious: Mitt Romney’s presidential campaign exemplifies what NOT to do when promoting your...

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